• Objectives

-Increase brand awareness

-Introduce new product Hao Hao Chua Cay and key message: “Thach Thuc Ban Linh”

  • Activities

-Check in booth: photo shooting (16h-18h)

-Sampling: test your spicy level (16h-18h)

-Game: Ot Ke (16h-18h)

-Main stage: music show (19h20-22h00)

  • Participant:

-HCM: 8000

-Hanoi: 30,000

  • Timing and location

-Timing: 3 Dec 2022 and 8 Jan 2023

-Location: Dormitory National University HCMC & Walking Street Hanoi_DKNT Square

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