Red Ruby Max’s campaign, featuring a roadshow with a giant mock-up and foreign PGs, achieved full brand awareness and sold out products from Nov 2023 to Jan 2024.

DMS conducted the “SAMPLING FAITH SALTED LEMON SODA IN SOUTH” project for Masan in June-July 2024, featuring wet sampling and a roadshow in HCMC.

DMS executed the “Dove Mobile Salon” for Unilever, bringing mobile salon services to cultural houses and youth fairs in HCM, HN, Hai Phong, and Can Tho.