Hảo Hảo Kim Chi – Chua Cay Bùng Nổ

DMS ran the “Mì Hảo Hảo Kim Chi, Chua Cay Bùng Nổ” campaign in July 2022, featuring sampling, games, and a performance by Hoa Minzi in 6 key cities.

CLIENT

ACECOOK

TIME

07/2022

LOCATION

6 key cities

PROJECT OVERVIEW

Activities:

  • Booth sampling
  • Game
  • Redemption
  • Singer performance – Hoa Minzi

Achievement:

  • Sampling: 100%
  • Sales: 102%

SIMILAR PROJECTS

Activity: Product display/ demo (SDA) Technology demos Cooking show & sampling Promotion & redemption Achievement: Reaching 1.000 potential clients and >100 bills  

Activities: Sampling Branding game Collect data from customer survey Achievement: Sampling: 100% Physical minigame: 183.61% Digital minigame: 163.31%

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