Scotch Brite – New Mop

DMS executed the “New Scotch Brite Spin Mop Activation” in January 2022, featuring product activations and gift redemptions.

CLIENT

SCOTCH BRITE

TIME

Jan 2022

LOCATION

Nationwide

PROJECT OVERVIEW

Activities:

  • Activation, gift redemption
  • PG inlineAchievement:
  • Sampling: 100%
  • Sales: 95%

SIMILAR PROJECTS

Activity: Product display/ demo (SDA) Technology demos Cooking show & sampling Promotion & redemption Achievement: Reaching 1.000 potential clients and >100 bills  

Activities: Sampling Branding game Collect data from customer survey Achievement: Sampling: 100% Physical minigame: 183.61% Digital minigame: 163.31%

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